Collect the feedback of customers using the touch screen devices. Perhaps there are numerous ways to get the feedback though certain ways to get the feedback are necessary. Such as;
The classical IVR ratings that are taken over the phone – can also be taken with the customers available in premises by using touch screen customer feedback units. Questions such as choose customer satisfaction level on a scale of 1 to 5 ratings can be answered with a graphical interface.
Emoticons are one of the useful mechanisms to understand customer reaction on a service level as Emojis are colorful and eye-catchy. Customers can quickly understand and choose the reaction by finding a suitable emoticon as per their experience of service provided.
Along with customer rating and reaction, suggestions of customers also play a vital role for the decision makers to understand the facilities that might be lacking to a particular or group of customers. The suggestion can be provided with a soft keyboard on touch screen customer feedback device.
Any response of customer in to customer feedback system will help managers and decision makers to generate reports from the system to assess and analyze the problematic areas.
Such reporting can directly and indirectly influence the performance of the employees and can create a level of competition in between employees. Competition is always healthy which eventually brings the customers service level faster, quicker and better.
Detailed analytical assessment of customer journey can be retrieved from the reporting of the customer feedback system. Managers can use this analytical data to bring minor to major changes which may help business to grow and customer service to shine.
Customer handling is a tedious task. Every customer is different from other customer and at times it is imperative to keep a customer happy. Detailed reporting can only help managers understand different types of customers and their needs to keep them happy pre or post service.
Drive down the road or walk into a restaurant or head to an airport or go to school – you will find digital signage everywhere but we have to pay to have our advertisement occupy a time slot